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Holabird Western Americana

            Sweetheart Express Auction

                                                   RENO, NV – This five-day
                                                   Sweetheart Express auction,
                                                   held online and at the Reno,
                                                   NV gallery February 11th-
                                                   15th, was a record-breaker
                                                   for the many consignors to
                                                   this Americana sale. It
                                                   enjoyed a nearly 90 percent
                                                   sell-through average per
                                                   auction day.
                                                      An 1862 Abraham
            Lincoln silver Peace Medal in just about uncirculated condition sold for
            $18,750, an original 1865 tintype of George Armstrong Custer from a
            photograph taken by the iconic Civil War-era photographer Matthew Brady
            rang up $5,750, and three scarce and historically significant ingots (two
            silver, one gold) brought a combined $86,792.
               This sale was bursting with nearly 4,000 lots in a wide array of collecting
            categories. “We broke nearly every record anybody’s ever heard about for a
            multiple consignor Americana sale,” said company president Fred Holabird.
            “We enjoyed a nearly 90 percent sell-through average.”
               The auction was titled The Sweetheart Express because it was loaded with
            sweet deals right around Valentine’s Day and contained great gift ideas. The
            sale was headlined by two major collections: the Gary Nelson collection of
            railroadiana and the Stewart MacKenzie collection of Montana mining.
            Both attracted great interest as bidders added to their collections.
               Holabird Western Americana Collections is always on the hunt for new
            and major collections to bring to market. The firm will have its entire sales
            database online soon, at no cost – nearly 200,00 lots sold since 2014. To
            consign a single piece or a collection, call Fred Holabird at 775-851-1859
            or 844-492-2766; or, send an e-mail to fredholabird@gmail.com. To learn
            more about Holabird, visit www.HolabirdAmericana.com.


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