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Places of Interest

                                                          In 1887, the Wild West was invited to
                                                       England to participate in the American
                                                       Exhibition, the same year as Queen
                                                       Victoria’s Golden Jubilee celebration.
                                                       Buffalo Bill’s Wild West was a hit, visited
                                                       by nobility, commoners, and Queen
                                                       Victoria herself. The show was  credited
                                                       with improving British and American
                                                       relations. Buffalo Bill’s Wild West rose to
                                                       international fame and returned two years
                                                       later to tour the European continent.
                    A Buffalo Bill toy set from 1903.     The Wild West also played at the 1893
            tents during long stands or slept in railroad   Columbia Exposition in Chicago to great
            sleeping cars when the show moved daily.   acclaim. On a city block adjacent to the
            Besides performers and staff, hundreds of   fair, Cody staged the latest incarnation of
            show and draft horses—and as many as thirty   his show, billed by that point as “Buffalo
            buffalo—needed to be transported. The show   Bill’s Wild West and Congress of Rough
            also carried grandstand seating for twenty   Riders of the World.” There were “450
            thousand spectators along with the acres of   horses of all countries,” trumpeted across
            canvas necessary to cover them. Expenses ran   the ads, flyers, and posters.
            as high as $4,000 per day! Yet the public     It was called “the greatest equestrian
            demand kept Cody’s Wild West show on the   exhibition of the century,” gushed the
            road through the first decade of the 20th     Chicago Tribune. “In addition to Indians,
            century and made Cody one of the wealthiest   cowboys, Mexicans, Cossacks, Arabs, and
            and most famous entertainers in the world.    Tartars are detachments from the Sixth
                                                       United States Cavalry, French chasseurs,
                                                       German Pottsdammer reds, and English
                                                       lancers. These representatives of trained
                                                       mounted soldiery are fully as hardy as the
                                                       barbarous riders, and many of the feats
                                                       they performed were quite as wonderful.”   Buffalo Bill Picture Stories #1 The Promise Collection
                                                          From April 26 to October 31—a                   Pedigree (Street & Smith, 1949)
                                                       longer run than the Columbian           CGC NM 9.4 White pages. Doug Wildey and Bob Powell art.
                                                                                                         Sold for $960 at Heritage Auctions.
                                                       Exposition itself by one day—Cody and
                                                       his company performed before packed grandstands. Despite the
                                                       marvels of the White City, visitors couldn’t claim to have seen
                                                       the fair if they didn’t also attend the “Wild West.” Cody
                                                       personally made sure everyone had the opportunity to
                                                       attend: On July 27, he treated 6,000 poor children to a
                                                       downtown parade, a picnic, all the ice cream they could eat,
                                                       and a visit to the Western spectacle at Stony Island Avenue
                                                       and 63rd Street, reported the Tribune.

                                                       The Decline of the Wild West

                                                          In the 1890s, according to Fees, Wild West began to add
                                                       sideshows and other circus elements in an effort to bolster
                                                       ticket sales. “If the West seemed too familiar, ‘Far East’ acts   William Frederick
                                                       such as Arabian acrobats or dancing elephants and thrill acts   Cody, aka “Buffalo
                                                       such as bicyclists and high divers might inject sufficient novelty to   Bill,” in 1911
                                                       draw new spectators.” New performances dramatizing such
                                                       historical epics as the Charge at San Juan Hill and the creation of the
                                                       Congress of Rough Riders of the World were also added to the program; however, despite Cody’s
                                                       best efforts to keep the show fresh and exciting, ticket sales declined in the first decade of the 20th
                                                       century as the publics’ interests changed and Europe and America braced for war.
                                                          According to Fees, Americans’ interest in the Wild West could now be experienced in other
                                                       ways and venues. “Motion pictures captivated public attention – the West could seem more real
                                                       on the screen than in the arena. Shooting declined as a spectator sport while the popularity of
                                                       sports including baseball and football soared. Riding and roping could be better showcased in
                                                       rodeos, which were considerably less expensive to produce than Wild West shows. The old western
                                                       stars were fading as well—even Buffalo Bill seemed like a relic—and Indian people appeared to be
                                                       quietly confined to reservations. The “old West” was no longer so exotic nor, at the same time, so
                                                       relevant to a world of heavy industry and mechanized warfare.”
                                                          In 1913, Buffalo Bill borrowed money from Denver businessman Harry Tammen to keep his
                                                       show afloat, not realizing the loan would be used to force him to appear in Tammen’s Sells Floto
                                                       Circus. Cody fell behind in payment of the loan and when the Wild West stopped in Denver to
                                                       do a show that July, Tammen had the show seized. The Wild West was sold off at auction in
                                                       Denver’s Overland Park and Cody was forced to join the Sells Floto Circus. Eventually, he got
             Buffalo Bill’s Wild West Congress of Rough Riders of   out of that contract but was never able to rebuild his Wild West. By 1920, the stories, stars, and
                         the World program
                                                       characters that defined the Wild West show had moved on appear on film in Western movies.
            24               Journal of Antiques and Collectibles
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